Leadership
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Srinath Sankar
President
As Sr. VP of Product Development Srinath oversees the development and implementation of the company’s enterprise technology products. Always customer focused, Srinath and his team of engineers have built complex high scale solutions for our customers’ business processes.
In his off time, Srinath enjoys cricket, spending time with family, and riding his motorcycle.
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Susan Emery
Executive Vice President, Marketing & Communications
Susan has been with the company since 1990. She started in customer service and is now a key member in driving the company’s direction and new product development vision.
Susan enjoys spending time with her family and pets and can usually be found at one of her sons' sporting events.
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Mansour Fahimi Ph.D.
Executive Vice President, Chief Data Scientist
As Executive Vice President and Chief Data Scientist, Dr. Mansour Fahimi oversees the Advanced Analytics and Methods department. Being a strategic visionary, Mansour’s focus is improving the inferential integrity of our online sampling product umbrella, creating high-efficiency project solutions, and enhanced analytical services.
Mansour has deep interests in social sciences: history, psychology, and literature.
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Gerry Holzbaur
Chief Technology Officer
Gerry co-founded Marketing Systems Group in fall of 1987. Gerry was an innovator who architect the Genesys RDD sampling system. Through the years Gerry has taken on more technical roles involving internal and external products and services.
Gerry enjoys riding his motorcycle and spending time with his family.
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David Malarek
Executive Vice President, Sampling & Data Services
David has been with Marketing Systems Group since its founding. Initially David developed and supported the Genesys sampling products. He has since shifted his focus to special projects and new product development.
David enjoys wildlife photography, gardening, and other outdoor activities.
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Jeff Palish
Executive Vice President, Strategic Growth
Jeff has the distinction of having worked for multiple AUS companies. He began in 1998 as a project director at one of our sister companies and over the years has moved to overseeing sales and marketing at Marketing Systems Group where he now serves as Sr. Vice President.
Jeff likes to mountain bike, listen to music and garden.
Customer Success & Engagement
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Rick Eisenberg
Senior Director, Strategic Growth - Americas
Rick started with MSG in 2012 and is a global account executive responsible for sales of our ARCS, PROT-S and U-Dial technology solutions.
Rick enjoys playing hockey with his sons, walking his dog in the park with his wife, travelling, riding his motorcycle, or grilling something delicious.
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Murtuza Viramgamwala
Director Strategic Growth - EU/APAC
Murtuza Viramgamwala started as Director for Strategic Growth at MSG with a mission to expand MSG's reach in Europe, Middle East, Africa, and Asia Pacific.
Murtuza, when not on business travels, lives with his family in London and he enjoys hiking, swimming, and a good cup of coffee.
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Raj Bhai
Senior Director, Strategic Growth - Data Solutions
Raj joined MSG in 2003 as a Production Assistant and is currently an Account Executive, helping clients with sample design and methodology. Raj is an active industry member including serving as President of both local chapters of AAPOR and the Insights Association.
Raj enjoys travelling to distant lands with his wife and being a comedian for his two children.
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Hillary McDonough
Director Strategic Growth - Data Solutions
Hillary McDonough began with Marketing Systems Group in 2008 as a Production Assistant and is currently an Account Manager. Her knowledge of technical processes and databases help her consult with and offer clients the best sampling approach for their projects.
Hillary enjoys spending time with her family and friends.
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Janet Malofiy
Research Advisor
Janet has been a part of the MSG team since 2004 and has held several roles allowing her to see the statistical sampling industry from multiple perspectives. Currently as an Account Manager she handles a broad spectrum of projects and consults with many clients.
Janet enjoys and spends most of her spare time German folk dancing, entertaining family and friends, skiing and traveling.
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Elizabeth Nelson
Research Advisor
Elizabeth began working with MSG in 2004 as a Production Assistant and is currently a senior Account Manager. In addition to commercial clients, Elizabeth has specialized in supporting BRFSS and social science projects.
Elizabeth loves going for long walks, reading, and travelling.
Product Development & Delivery
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Reggie Blackman
Vice President, Customer Success
Reggie has been employed with MSG since 1992. He began his MSG career as a custom database developer, and is now VP of Software Development, supporting most of MSG’s major products.
Reggie enjoys family time, watching sports, reading computer magazines or comics, and singing with the chorus at his church.
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Prakash Ramachandran
Director of Engineering
Prakash Started with MSG in 2019 and is the Director Of engineering for the ARCS research Operation platform. He is passionate in building complex, highly scable enterprise applications.
In his offtime Prakash is a sports fanatic and enjoys playing Cricket, Tennis and Badminton.
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O'Brian McSwiggin
Senior Implementation Engineer
O’Brian has been working at Marketing Systems Group since 2004 on the ARCS team. He started as a Technical Support Engineer and has grown to Senior Implementation Engineer.
O’Brian enjoys the outdoors, riding his bike and running whenever possible.
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Barbara Nye
Customer Success Manager
Barb started with Marketing Systems Group as Customer Success Manager in October of 2016. After using ARCS in the Market Research industry for over 15 years, she now aids others in using it.
Barb enjoys sports and the outdoors; from watching hockey, to snowmobiling and officiating soccer.
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Christian Benson
Product Implementation Specialist
Christian has been employed with MSG since 2008. He began as a Tier III Technical Support Representative and is now Tier I Technical Support and a Tier II Implementation Specialist for all MSG product offerings.
In his off time, Christian has an avid interest in potential science and technology; and enjoys thinking about how to make current fiction reality.
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Tom Evans
Product Support
Tom has been employed with MSG since 2006. He began as ARCS Junior Technical Support and is now responsible of reviewing all technical support tickets.
In their free time, Tom and his wife enjoy riding motorcycles and are devoted youth leaders at their local ministry.
Operations
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Patrick McCaffrey
Vice President, Administration
Patrick joined MSG in 1999 as an administrative assistant and is currently Vice President of Administration managing MSG's daily business operations.
Patrick enjoys coaching his children in youth sports, camping, playing baseball and spending time with friends and family.
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Gavin Kelly
Director, Operations Management
Gavin joined the company in 1998 where he began as a Production Associate. He soon took charge of all screening options including ID PLUS, GENESYS CSS and Cell Wins and is currently Director – Operations Management.
Gavin enjoys skiing, Disc Golf and the films of Hayao Miyazaki.
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Kate Caceres
Social Science Coordinator
Kate began with Marketing Systems Group in 2007 as a Production Assistant and is now a Social Science Coordinator. One of her main responsibilities is managing the production of the CDC BRFSS study.
Kate is a die-hard Red Sox fan and enjoys family time with her family and pets.
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Megan Citro
Director, Research Administration
Megan originally started with MSG in 1997 as a Production Assistant and has held various roles in the production and sales departments over the years. Megan has recently returned to the MSG team after some years working in education. She is currently Director of Research Administration, assisting both with administrative as well as production tasks.
Megan enjoys traveling, especially on cruises, reading and spending time with her family.
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Samuel Somasundaram
Director, Information Technology
Samuel as the Director of Information Technology oversees all of the company's IT systems and infrastructure. He is passionate about cybersecurity.
In his off time, Samuel enjoys spending time with family, watching sports, and maintaining his fish aquarium.
Advanced Analytics / Methods / Geodemographic Services
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L. Tracie Yancey
Senior Director, Product Management – Data Services
Tracie brings a wealth of expertise from her previous role at The Nielsen Company, where she was Director, Data Science. Her background in all aspects of data science (sampling, mixed mode recruitment, process improvement, and analytics) for the media industry, positions her well for her role at MSG. Tracie holds a BS, Statistics from Florida State University.
Tracie enjoys spending time with her family including 2 cats, gardening, and learning to cook Asian food.
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Dennis Dalbey
Manager, Geodemographic Services
Dennis has been manager of the geodemographic department since joining MSG in 2006. He is responsible for ensuring the uniformity, accuracy, and integrity of all geodemographic data, processes, products, and deliverables.
In his off time, Dennis enjoys spending time with his family.
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In Memory of Ashley Hyon
Vice President, Research & Survey Methods
Ashley has been with Marketing Systems Group since 1997 and is currently the Vice President of Research and Survey Methods. Having over two decades of survey research experience gives Ashley the expertise to deliver complex and effective solutions to her customers. Ashley has a M.S. in Survey Research from the University of Connecticut.
When not busy baking with her daughter, Ashley can be found binge watching Korean dramas.