Data Collection

Using either the IVR or Web modules, the ARCS system can contact existing panelists or others who are not in the consumer panel database. Questions can be recorded using the automated recruiting function. Data can be gathered for consumer opinions, customer satisfaction studies or simply to update the panelist database. The collected data can be forwarded to virtually any statistical package and put into the panelist record for future use.

By using the questionnaire builder an automated survey can easily be designed to collect the data you need. With full quota control and complex branching capabilities, ARCS can collect and deliver the data that you seek to analyze. By having both inbound and outbound capabilities, respondents can reply at the most convenient time for them, improving response rates.