Marketing Systems Group Introduces ARCS 6 - Efficiency in Managing Your Panel

Monday, March 08, 2010

Marketing Systems Group is pleased to announce that a new and improved version of its ARCS® System, built on the .NET 3.5 Framework and SQL Server Platform, this version features the following new and improved aspects:

New

  • Simpler Deployment and Upgrades
  • Easier to Use, including Right Click Menus
  • Customizable Forms
  • New Look and Feel
  • Additional Data Displays and Reporting
  • User Access Management, including Ability to Set Read Only or Hide Components of Application
  • User Interface Support for Multiple User Languages and Database Support for Unicode characters
  • ARCS Locations - Associate / Limit Users to Appropriate Panelists and Attributes

Improved

  • More Efficient Questionnaire Building Capabilities
  • Improved Panelist Data Layout
  • Easy to use List Builder
  • Faster Processing
  • Improved Stability

These enhancements will increase the efficiency of your panelist recruiting and data collection efforts. For further information, please contact the ARCS Team at 800.336.7674.

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Marketing Systems Group

565 Virginia Drive
Fort Washington, PA 19034-2706

Phone 800.336.7674
Fax 215.653.7115

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